Business

Courses

BSNS1110: Introduction to Business

Credits 1
This course is a survey of the field of business including organizing and managing businesses, managing human resources and marketing. Introduces financial issues such as accounting, money and banking, securities markets, business issues, business ethics and international business.

BSNS2170: Computer Applications in Business

Credits 3
Introduction to computers as a tool for business. Includes fundamental concepts of information technology and the use of business application software such as word processing, spreadsheets, database, graphics, electronic communications, and the web.
Prerequisites
Computer Proficiency, or instructor's approval.

BSNS2220: Business Communication

Credits 3
Study of the process and objectives of effective business writing and presentations. The course includes a review of English composition in basic business correspondence and e-systems.

BSNS2330: Business Statistics

Credits 3

An introductory course to statistical theory and applications for decision-making purposes in business. Topics include the role and use of statistics, tables and graphs, data analysis, probability distributions, descriptive measures, and statistical inference, including sampling, hypothesis testing, confidence intervals, analysis of variance, quality control, and regression analysis. Fulfills the General Education Mathematics Competency requirement.

Prerequisites

Minimum ACT Math score of 18, SAT Math score of 480, QRAS Accuplacer score of 250, or passed MATH0950 Intermediate Algebra, or instructor's approval.

BSNS2950: Field Experience in Business

Credits 1 3
This course is designed to provide academic credit for an introductory experience in business or academics related to the student’s major. Academic credit is awarded for work hours at a rate of one credit hour for each 40 hours of work and/or the achievement of agreed upon learning outcomes. This course awards a maximum of three credit hours and will have a pass/fail grade. May be repeated for credit.

BSNS3030: Management Information Systems

Credits 3
The course considers management information systems from the perspectives of the manager, accountant and data processing professional. Topics include: introductory concepts, hardware and software resources, common areas of application, and planning and developing management information systems. The areas of application include: financial information systems, marketing production information systems, personnel and managerial decision models, and general office information systems.

BSNS3094: Special Topics in Business

Credits 1 3
This course is designed to address specific business topics as designated by the instructor of record and approved by the School of Business chair/associate dean.

BSNS3410: Business Law I

Credits 3
Study of the present-day law of business in the United States as it relates to contracts, sales, agencies, the legal environment, and selected topics. Ethical considerations and international topics are also discussed.

BSNS3420: Business Law II

Credits 3
Study of the present-day law of business in the United States as it relates to corporations, agencies, and negotiable instruments. Emphasis is also given to legal principles as they apply to partnerships, corporations, and non-corporate associations. Ethical considerations and international topics are also discussed.
Prerequisites
BSNS3410, or instructor's approval.

BSNS3510: Principles of Marketing

Credits 3
Study of marketing from the point of view of the business firm. Topics include the structure of the marketing system, the nature of marketing management, consumer behavior, marketing research, product policy, pricing policy, channels of distribution policy, promotion policy, and analytical techniques useful to marketing management.

BSNS3530: Marketing Communications

Credits 3
Course will deal with the use of advertising, personal selling, sales promotion and public relations as elements in a promotional program. A managerial framework is used to emphasize the integrative aspects of the objectives, copy, media selection, budget decision, audience targeting, and the development of an ad campaign.
Prerequisites
BSNS3510, or instructor's approval.

BSNS3550: Sales, Networking, and Negotiation

Credits 3
This course will teach you to identify the components necessary to successfully complete a business-to-business and business-to-consumer sales transaction; formulate a target market and articulate the value proposition that leads to a sale; utilize communication and outreach strategies to build an effective network of contacts and customers; define strategies that enable a seller to adapt to customer needs; identify the growing role of networking in establishing mutually beneficial relationships that lead to an exchange of goods or services for compensation.
Prerequisites
BSNS3510, or instructor's approval.

BSNS3580: Retail Management

Credits 3
Study of the operation and management of retail organizations. Topics include location, layout, pricing, promotion, and purchasing.
Prerequisites
BSNS3510, or instructor's approval.

BSNS3640: Principles of Management

Credits 3
Study of the functions and principles of management with emphasis on relationships between workers and management as well as between individual employees. Topics cover the areas of planning, organizing, directing and controlling personnel, and decision-making procedures and techniques.

BSNS3650: Human Resource Management

Credits 3
A study of the strategic issues in managing human resources. Topics include developing and implementing human resource policies and procedures, human resource planning, job design, analysis and evaluation, staffing, compensation, performance appraisal, training and development career management, labor relations, and legal, ethical and global human resource issues.
Prerequisites
BSNS3640, or instructor's approval.

BSNS3710: Principles of Finance

Credits 3
An introduction to financial management. Topics include financial statement analysis, valuation of cash flows, capital budgeting, the time value of money, the concepts of risk and return, cost of capital and applications of these concepts in the firm.
Prerequisites
ECON2010, BSNS2330 or ACT Math of 21, or instructor's approval.

BSNS3810: Ethical Leadership in Business

Credits 3

Ethical aspects of management decision-making from a Christian perspective. Course will pose fundamental questions about executive decisions and the human impact of corporate power.

BSNS3880: Digital and Social Media Marketing

Credits 3

Designed to explore the interesting and innovative ways technology is influencing marketing strategies to bring value to businesses in their effort to reach new and existing customers. The course is based upon a strategic approach in developing effective digital marketing and social media marketing plans with an emphasis on emerging trends and strong focus on metrics.

Prerequisites

Instructor's approval

BSNS3950: Field Experience in Business

Credits 1 3
This course is designed to provide academic credit for a complementary experience in business or academics related to the student’s major. Academic credit is awarded for work hours at a rate of one credit hour for each 40 hours of work and/or the achievement of agreed-upon learning outcomes. This course awards a maximum of three credit hours and will have a pass/fail grade. May be repeated for credit.

BSNS3960: Internship in Business

Credits 2 3

Business students may enhance their academic experience through participation in an internship. Internships are a unique form of education, integrating classroom study with planned and supervised work experience. Learning objectives will be established prior to the start of an internship and one credit hour is awarded for every 40 hours of work. This course will be graded and may be repeated for credit.

BSNS4590: Global Marketing

Credits 3

The course covers the differences between marketing endeavors in international markets and those applicable to domestic markets. Differences in culture and customs as they relate to marketing are also analyzed.

Fulfills a General Education Cultural Competency (CC) requirement. This is a CAP1 (Cultural Awareness Program) designated course.

Prerequisites

BSNS3510, or instructor's approval.

BSNS4600: Global Business Strategies

Credits 3

The course will cover the structure of global operations, methods of entering international markets, cultural impact on business practices, legal and ethical impact on multi-international business, human resource management in international firms, and international movement of business factors. 

Fulfills a General Education Cultural Competency (CC) requirement. This is a CAP1 (Cultural Awareness Program) designated course.

BSNS4610: Entrepreneurship

Credits 3
Major topics include identifying potential high growth business opportunities, characteristics of entrepreneurs, developing creativity, evaluating market potential, preparing a business plan, and choosing an exit or succession strategy.
Prerequisites
BSNS3640, or instructor's approval.

BSNS4690: Global Operations Management

Credits 3
The course will cover the structure of global operations and apply quantitative tools needed to make effective decisions. The interaction of operations within the organization will be studied.
Prerequisites
BSNS3640, or instructor's approval.

BSNS4980: Senior Seminar in Business Capstone

Credits 3

Applications seminar requiring students to utilize various business concepts. While topics of current interest in business will be covered, the main emphasis of the course will be on entrepreneurial research projects.

Prerequisites

Accounting, Business, Economics, Global Business, Management and Marketing majors with senior classification, or instructor's approval.