BSNS3550: Sales, Networking, and Negotiation

This course will teach you to identify the components necessary to successfully complete a business-to-business and business-to-consumer sales transaction; formulate a target market and articulate the value proposition that leads to a sale; utilize communication and outreach strategies to build an effective network of contacts and customers; define strategies that enable a seller to adapt to customer needs; identify the growing role of networking in establishing mutually beneficial relationships that lead to an exchange of goods or services for compensation.