COMM2500: Sports Communication

This course familiarizes students with the field by defining sport communication, presenting historical analysis, and providing a discussion of sports-related career opportunities. There will be a focus on the elements of the Strategic Sport Communication Model which details the three main components of sport communication: personal and organizational aspects of communication, mediated communication in sport, and sport communication services and support systems. Students will also understand how each component plays an integral role in sport management, sport marketing, and operational goals at all levels of sport organizations, as well as taking a brief look at legal aspects and critical sociological and cultural issues related to sports.