ARDE4540: Integrated Media Campaigns

Class Program
Credits 3
This course will require the development of broad-based media campaigns utilizing a variety of print, digital, and social media. The development of dynamic and appropriate visual systems and implementation of those systems toward a specific market audience will be emphasized. Projects may include real-world campaigns for local and regional institutions. May be repeated for credit.
Prerequisites
ARDE3360, ARDE3440, BSNS3530 OR BSNS3510, or instructor's approval.